2010 FIFA World Cup – A legacy marred before it even began

Written by Warren Whitfield. Posted in Articles

‘Sport has the power to change the world. It has the power to unite in a way that little else does… It laughs in the face of all types of discrimination.’ – Nelson Mandela

During the remarkable post-match presentation ceremony, Nelson Mandela wearing a Springbok jersey bearing Francois Pienaar’s number 6, presented him with the Webb Ellis trophy. During his acceptance speech, Pienaar made it clear that the team had won the trophy not just with the support of the 60,000 fans at Ellis Park, but also with the support of all 43,000,000 South Africans.

I remember the day clearly. I was at a friend’s house and just before the game I popped out to get some supply snacks as it was clear that there were more people than expected for our final match viewing. As I drove through the streets of the neighbourhood, there was almost a ghostly silence characterized by a total absence of people driving around. I was the only twit not glued to his screen watching the Springboks make history against New Zealand. I wondered if ‘the rapture’ had taken place in a moment without warning, somewhere between leaving the house and getting into my car.

The spirit was electric, the joy was intoxicating and we sat glued to our seats. Everyone listened obsessively waiting to hear the final whistle that would confirm that our boys were the 1995 Rugby World Cup Champions. Finally the ref blew that whistle and we leaped into the air as if we ourselves were attempting another world cup high jump event.

As I stayed focused on the television in front of me, I noticed South Africans from every colour and creed, from every cultural and socio-economic divide, dancing and celebrating in the streets together. Wow! ‘This is the rainbow nation. This is beautiful!’, I thought to myself. For the first time in my life, I was proud to be a South African. Nelson Mandela and the Springboks had succeeded in orchestrating the most beautiful moment in South African history.

But how long did it last?

There is no doubt that the 1995 world cup united South Africans for the first time. But let’s be completely honest. The unity didn’t last very long did it?

The spirit of any emotionally charged event infects the group unconscious and people become single minded. This is a phenomenon well known to psychologists and those in the know. It’s like mass hypnosis on an unconscious level. The same can also be said of course for non-violent people who get caught up in mob violence. They don’t quite know what happened, but there they are on video, behaving like a lunatic. Completely out of character.

The reality is that after the event, our nation was still left with the same social challenges, surrounded by the same politicians playing their political games. The very unity that was created came crashing down once we realised that the mighty expensive sport event had not improved the lives of the struggling masses one iota. A handful of people made truckloads of money and the poor stayed poor. But one thing it certainly did do, was give us a brief glimpse of the beauty of unity and the power of a united nation!

The 2010 FIFA World Cup will be no different.

We were ripped off

Recently we all heard how one man, Wayne Smidt would make R80 million rand from the sales of Bafana Bafana jerseys. Our new highways are mostly built, our airports and stadiums are done but we started the tournament R65 billion in the red. I can deal with all of this, I can. But in order to do so, I need to know how the masses will benefit from this in the next one or 5 or 15 years time. It’s quite simple it’s called a cost benefit analysis. Heard of it?

Red ants beating homeless people outside Alexandra

Red ants beating homeless people outside Alexandra

While we’re doing the sums on this question, one important factor must be added to the equation. One simple fact that most South Africans are not aware of. Late last year, dozens of poor people were forced to move to a temporary settlement called Blikkiesdorp, in Delft, north of the Cape Town. Later, Raquel Rolnick, special rapporteur on adequate housing for the UN, presented a report to the UN Human Rights Commission on the negative impact “mega-events” like the World Cup have on people’s right to proper homes.

She highlighted the case of the 20000 people evicted from the Joe Slovo informal settlement to make way for the N2 Gateway housing project. The project, her office believes, is no more than an attempt to beautify the entrance of Cape Town for the World Cup – a claim repeatedly denied by city of Cape Town and national government officials.

Then there were our nation’s pride, the “Red Ants” who violently removed foreigners from the streets for the sake of the FIFA cause, adding even more xenophobic hatred to innocent people mostly who are here legally with permission from the same government who now assaults them for being homeless.

Unemployment, already at 27%, is expected to rise as thousands of construction jobs disappear. In the run-up to local elections next year, many politicians are expected to exploit fears that immigrants are “stealing” jobs.

Then there’s the challenge close to my heart – addiction. An epidemic largely ignored by a country that profits from addictive products and services and fails to use taxes collected from them for prevention and addiction treatment. While xenophobic attitudes towards Nigerians increase, South Africans are kept distracted from the terrifying fact that our only drug enforcement agency SANAB was disbanded by our government in 2004. Statistics released last year by the UNODC suggest 30% of our population are problem drug users. And by the way, half the crime in S.A. is addiction related and 99% of the people living with an addiction have no access to treatment because it is unaffordable.

The legacy that our 2010 FIFA World Cup will leave is a short and superficial one. Yes we will all have had great time supporting our teams, but at what expense? Spending all that money for such a short high only to follow on to such a bad crash to reality is nothing short of addict behaviour. Two weeks later, we’re a lot worse off for it.

And don’t forget those toll roads being set up everywhere. When we’re coughing up extra cash every day for the next how many years because of the debt we incurred, will we still be so positive?

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Warren Whitfield

Warren Whitfield is the founder and CEO of the Addiction Action Campaign. He is also the author of “Addict Nation – The epidemic of addiction in South Africa today”. He founded NADA S.A. and has his own auriculotherapy practice in Northcliff, Johannesburg. He envisioned the concept of addiction harm reduction in South Africa and birthed the Addiction Harm Reduction Compliancy Initiative. Besides treating people for many ailments, he also created and owns various other businesses which include, AffiliatePro Marketing, INeedRehab.co.za & Acudetox.co.za

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Kelly Clarkson shares new photo of baby Remy and his sister River on Father's Day Kelly Clarkson shared a new photo of baby son Remy on Sunday as she wished husband Brandon Blackstock a happy Father's Day. The sweet snapshot showed Brandon sitting on the sofa with his arms wrapped around their daughter River Rose and their two-month-old son Remington Alexander. 'Happy Father's Day @BBlackstock #PieceByPiece Thnx 4 being such a great dad 2 all 4 of our kiddos! #sexydaddyalert,' Kelly wrote on Twitter.pre bonded hair 'Sexy daddy alert': Kelly Clarkson shared a sweet photo of husband Brandon Blackstock with their two-year-old daughter River (L) and two-month-old son Remy in honour of Father's Day on Sunday The 34-year-old American Idol winner - who has been married to the talent manager since October 2013 - gave birth to Remy on April 12, while River celebrated her second birthday last week. Kelly is also stepmother to Brandon's two children Savannah, 14, and Seth, eight, and recently said that they won't be having any more kids.

'Oh, no, we are done,' she told KIIS FM Australia when asked if she planned to try for more children. 'Oh good Lord, yes, I can't be pregnant again. This will be our number four total, so we're good. 'Honestly, the first one was really rough, and I was like, "Oh, it can't happen again," and no it happened, like, way worse this time.' Happy family: The singer is also stepmother to Brandon's two children Savannah, 14, and Seth, eight. She is seen here with the talent manager in 2013 Kelly added: 'I just get hospitalised, and I have to get fluids. It's just, like, my body was not made to be pregnant.' Meanwhile last month, the singer joked that she 'hates' Chrissy Teigen, after seeing a picture of the model in a crop top and hotpants just three weeks after giving birth. Responding to the photo that John Legend shared on Instagram, Kelly tweeted: 'Okay, what?! She just had a baby! My train of thoughts.... #hateher #justkidding #kindofnotkidding #jealouslikeJonas.' But it was all in good fun as the pop star also invited John and his wife and daughter over for a 'play date' - providing they bring some of Chrissy's delicious cooking. Fighting back: Last year, the Stronger hit-maker responded to fat-shamers who criticised her for not bouncing back into shape right away after giving birth Last year, the Stronger hit-maker responded to fat-shamers who criticised her for not bouncing back into shape right away after giving birth. 'There are just some people who are born skinny and with a great metabolism – that is not me,' Kelly told Redbook magazine.remy hair extensions 'I wish I had a better metabolism. But someone else probably wishes they could walk into a room and make friends with everyone like I can. You always want what someone else has.' The star added: 'I don't obsess about my weight, which is probably one of the reasons why other people have such a problem with it.' Just kidding: Meanwhile Kelly joked last month that she 'hates' Chrissy Teigen for getting back her pre-baby figure so quickly after giving birth

She impressed audiences with her gorgeous legs as she flirted with Leonardo DiCaprio in Wolf of Wall Street. And Margot Robbie’s pins were on display as she strolled around New York City in a short black slip dress paired with a long pink Kimono, on Wednesday. The 26-year-old showed why she is tipped to be the next Bond girl, showing off her slender physique in the eye-catching number from Spell & The Gypsy Collective. Scroll down for video Stepping out: Margot Robbie’s trim pins were on display as she wafted around New York City in a short black slip dress paired with a long pink Kimono on Wednesday The oriental-inspired garment featured broderie anglaise in elaborate flower patterns on the sleeves, shoulders and back, and flowed behind her as she strolled around downtown NYC. Leaving a Tribeca hotel, the Australian actress smiled behind oversized round metallic sunglasses with her blonde locks tied back in a bun.perruques cheveux naturels The Hollywood starlet’s complexion was characteristically flawless all over, but years in the Northern Hemisphere appeared to have erased her Australian tan. All smiles: Leaving a Tribeca hotel, the Australian actress smiled behind oversized round metallic sunglasses with her blonde locks tied back in a bun High fashion: The 26-year-old showed why she is tipped to be the next Bond girl, showing off her slender physique in the eye-catching number from Spell & The Gypsy Collective Good taste: The oriental-inspired garment featured broderie anglaise in elaborate flower patterns on the sleeves, shoulders and back, and flowed behind her as she strolled around downtown NYC She enhanced her look with natural-look makeup and subtle pink lipstick and carried a small black leather handbag to run her errands.

Margot had been at a fitting for the upcoming NYC premiere of her new film Suicide Squad on Monday night. Tinseltown is abuzz with rumours that the blonde beauty will appear in the next James Bond film as a Bond girl, following a long line of glamorous actresses. Flawles: The Hollywood starlet’s complexion was characteristically flawless all over, but years in the Northern Hemisphere appeared to have erased her Australian tan Going natural: She enhanced her look with natural-look makeup and subtle pink lipstick and carried a small black leather handbag to run her errands Looking her best: Margot had been at a fitting for the upcoming NYC premiere of her new film Suicide Squad on Monday night Online polls have revealed the 26-year-old stunner is at the strongest odds to fill the role, sitting at 12/1, while Emily Blunt sits at 16/1, according to Paddy Power. Others sitting at promising odds to star as the much-desired female character are American model and actress Emily Ratajkowski, who sits at 22/1, with Brit Emma Watson further down the line at 40/1. The Gold Coast girl found her big break in 2013 opposite Leonardo DiCaprio in Martin Scorsese's The Wolf of Wall Street as the feisty and seductive, Naomi. Plenty to smile about: Tinseltown is abuzz with rumours that the blonde beauty will appear in the next James Bond film as a Bond girl, following a long line of glamorous actresses Adoring fans: Margot caused a stir with passersby as she stepped out in NYC Well made: The beautiful garment had an elaborate rose pattern on its back More recently, she starred alongside Alexander Skarsgård in The Legend Of Tarzan as Jane.perruques cheveux As well as the blockbuster, Margot has various other projects in the pipeline, including Suicide Squad, in which she plays Harley Quinn. Other females who have starred as the prestigious Bond girl include talented beauties Halle Berry, Rosamund Pike and Eva Green. Next big thing: Online polls have revealed the 26-year-old stunner is at the strongest odds to fill the Bond role, sitting at 12/1, while Emily Blunt sits at 16/1, according to Paddy Power . In demand actress: As well as the blockbuster, Margot has various other projects in the pipeline, including Suicide Squad, in which she plays Harley Quinn Following in footsteps: Other females who have starred as the prestigious Bond girl include talented beauties Halle Berry, Rosamund Pike and Eva Green Although the buzz around who will land the role of Bond girl is growing, the film is not expected to be released until at least 2018. Producer Barbara Broccoli has two other projects firmly underway and is said to be keen to tempt Daniel Craig into reprising his role as the titular character for the fifth time. Holding her own: Her breakout role was as DiCaprio's feisty wife, Naomi, on Wolf of Wall Street, which her portrayal earned her international acclaim - and showed off her gorgeous legs to the world

Next week will see the conclusion of the 12th season of The Bachelorette, as Joelle 'JoJo' Fletcher gets engaged to either Jordan Rodgers or Robby Hayes. And according to a new report, there's set to be a dramatic break-up ahead of the romantic proposal.lace front wigs Us Weekly claims that JoJo comes to the difficult decision of choosing between the two suitors after one of them makes a big mistake with her parents Joseph and Soraya. Family matters: Joelle 'JoJo' Fletcher apparently picks her fiance in next week's Bachelorette finale after one of the men makes a big mistake with her parents Who will it be?: Jordan Rodgers (L) and Robby Hayes are the two men left in the competition, and one of them allegedly gets sent packing after failing to ask JoJo's parents for her hand in marriage The runner-up gets dumped after failing to ask the 25-year-old's parents' for her hand in marriage, and during the emotional rejection, JoJo confesses that she wanted things to turn out differently. 'JoJo was sobbing,' a source told Us Weekly. 'She told him, “I wanted it to be you.”' The insider added: 'It was important to JoJo that the guys get her parents’ permission before proposing. JoJo viewed it as disrespectful that he didn’t.' Us Weekly claims that JoJo's family liked both of the finalists, but thought that the man she eventually picks was better suited to her. Favourite from the start: Jordan received the First Impression Rose and his relationship with JoJo has gone from strength to strength ever since

Not true: The 27-year-old former quarterback has denied that he cheated on his last girlfriend 'Everyone thought he was husband material,' a source said. 'Later, they told JoJo that they liked the other man too, but they thought the second would be more loyal and a better fit.' And speaking about the family's meeting with the runner-up, the insider revealed: 'After he left, Soraya said she thought he was a player.' It seems that JoJo did make the right decision however, as she is apparently still very happily engaged to the winner. She likes what she sees: JoJo has also fallen in love with former competitive swimmer Robby, 27 Denying the rumours: Robby has refuted claims that he dumped his girlfriend to appear on the show Former quarterback Jordan, 27, has been a favourite to win the show from night one, when JoJo presented him with the First Impression Rose. Show secrets: Us Weekly revealed details of the dramatic finale And while on Monday's episode of the show he was seen telling the real estate developer that asking her father's permission to propose would be very important to him, a clip for the finale showed JoJo asking if he is ready to get down on one knee. Both of the finalists have faced rumours about past relationships, with Jordan's ex Brittany Farrar claiming that they broke up because she cheated on him. He denied this to JoJo on the show. The footballer is estranged from his famous NFL star brother Aaron, whose girlfriend Olivia Munn is close pals with Jordan's ex-girlfriend. Aaron finally addressed his younger brother speaking about their fraught relationship on the show during an interview with WISN on Tuesday. 'As far as those kinds of things go, I've always found that it's a little inappropriate to talk publicly about some family matters, so I'm not going to speak on those things,' he said. 'But I wish him well in the competition.' Meanwhile a friend of Robby's ex-girlfriend Hope Higginbotham has claimed that he dumped her in order to go on The Bachelorette, something which he denied during last week's hometown dates. The Bachelorette finale followed by the After The Final Rose special will air on ABC on Monday.cosplay wigs She made the right choice: JoJo is apparently still happily engaged to the winner, who popped the question in May. The finale airs on ABC on Monday